Software’s critical new role in business enablement

In 2014, Microsoft began taking its first steps toward entering the Linux and open source community. This week, it happened. Microsoft officially became a member of the Linux Foundation, joining the ranks of other major technology companies, like Oracle, IBM, and Intel.

The move makes sense. Over the past 10 years, technology companies have witnessed continuous pushback from their customers against older proprietary software and pricing models. With the acceleration of cloud adoption, the move toward open source solutions like Linux further gained momentum. In the midst of all this, a new software customer voice began to emerge. Customers were saying that buying software wasn’t an end in itself. They wanted software to business-enable them–and they didn’t want lock-in to proprietary software brands that required large upfront purchases. [1]

[1] By Mary Shacklett for TechProResearch

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